The mission of the “Association SOS Help-line for women and children – victims of violence” is to actively help the victims of violence and to execute prevention campaigns on the national level. The association was provided with a redesign of the corporate identity as well as a new website. Most of the web content was rewritten to better fit the media and assure efficient communication to potential victims of violence. A lot of this work was done in cooperation with the association representatives.
Violence against women is a societal issue of great importance and visibility; empowering the strategic and communicative status of the main national player in this field was our responsibility and honor; also planning and testing the user interface was a professional challenge that we, hopefully, solved well.